SEO / AEO + competitive
adasight.com search visibility plus competitor content moves, fed from Compete Lens.
QIL path: Organic discovery → site sessions → conversionadasight.com — search visibility
Ahrefs (browser export in v1 — see Phase 0 note)
thin — the gap is volume of ranking content
Context
Content gap — from Compete Lens
Surfaced from the competitive lane (Tasman · Mammoth · Speero)
fractional data team · analytics audit for startups · clean data before testing
Speero proved demand, left startup-native version under-served
Context
Mini's first gated job → sizes these clusters
Competitive — content-gap decisions
Fed from Compete Lens · cycle 2026-06-19 · gtm/compete-lens/reports/2026-06-19-content-gap-01.md
- ship nowLinkedIn take: productized data delivery is becoming table stakes; the moat is joining marketing + product data. — Gregor · lane 2 LinkedIn/YouTube
- size firstPillar post on the “fractional / interim data team” cluster with the fusion counter-angle — confirm volume/KD on first Ahrefs pull. — Finn · lane 1 Marketing/SEO
- ship nowCommission one named case study with hard numbers — closes the “Light” proof cell both Mammoth and Speero exploit. — Gregor + Delivery · lane 3 Sales / 4 Consulting
- size firstPillar + Amplitude-specific how-to on the “analytics audit for startups” cluster — confirm the gap on first Ahrefs pull. — Finn · lane 1 Marketing/SEO
- ship nowPair the existing “False Winners” post with the clean-data-foundation hook. — Gregor · lane 2 LinkedIn/YouTube
We rank for almost nothing (9 keywords in the top 10, DR 14) — the constraint is simply the volume of ranking content, not the angle. Compete Lens has already found the seam: Speero validated demand for “analytics audit” content but frames it as a prerequisite to a CRO retainer, leaving the startup-native version wide open. That's a cluster we can credibly own.
Write the “analytics audit for startups” pillar next — it sits on a proven-demand cluster a competitor left open and ladders straight into our core competence. Confirm exact volume/KD on the first Ahrefs Content Gap pull (the Mini's gated job) before committing the full editorial calendar. See the Competitive lane for the full decision block.